AKOYA Beauty & SPA
Project Summary
AKOYA Beauty & SPA, a luxury beauty destination known for its Brazilian Blowout certification and exclusive partnerships with brands like Darphin and iS Clinical, engaged us to elevate its social media presence. As a premium self-care hub, AKOYA sought to grow its audience and reinforce its reputation as a top choice for discerning beauty clients.
Approach
Challenge:
AKOYA aimed to expand its digital footprint while maintaining an exclusive brand image. The goal was to increase engagement and follower growth, utilizing a mix of strategic content, influencer partnerships, and user-generated content (UGC) to build a vibrant, engaged community.
Solution:
Our team managed all aspects of AKOYA’s social media strategy, from designs and content calendar to influencer marketing and UGC. We crafted visually compelling posts and stories that showcased AKOYA’s premium services and high-quality products. Through UGC campaigns and influencer collaborations, we highlighted real client experiences, adding authenticity and trust to AKOYA’s brand presence. Our content calendar was designed to maintain consistent engagement, with a focus on educating followers about the luxury treatments offered and the benefits of choosing AKOYA for their self-care needs.
Results
Over three months, we successfully grew AKOYA’s Instagram following from 50k+ to 55k+, achieving this growth organically through strategic content and targeted influencer collaborations. The increased engagement and visibility positioned AKOYA as a go-to destination for luxury beauty and wellness. Today, AKOYA’s social media not only reflects its premium offerings but also connects with a loyal audience who appreciates quality and expertise.